Advocacy and educational outreach is about making sure people get the care, protections and treatment they need and deserve — from retired military personnel who rely on the Dept. of Veterans Affairs for health care services, to teachers who push for school reform and investments in education. Awareness campaigns successfully put the facts and data surrounding issues into compelling narratives. They provide context and move people toward meaningful solutions. Derran Eaddy developed outreach campaigns to help the VA improve its workforce and deliver better services to Veterans, and he managed digital media campaigns focusing on the health care needs of military personnel. He’s briefed U.S. Congressional offices to raise awareness about childhood obesity and managed press tours, which brought attention to the importance of literacy and early childhood reading.